In response to its big-on-value-excellent-in-price formula, essence, Europe’s number 1 cosmetic brand will now be available in 20 more outlets throughout the country, bringing the quantity to 75 major supermarkets and retail stores. “This is a golden brand for so many reasons,” explained Muriel Boustany, Business Manager, Cosmetics & Fragrances Unit, Ch. Sarraf & Co. “The colors and innovations are trend-setting and the products are of great quality, so we’re not surprised that essence has started making inroads in Lebanon where beauty and fashion often go hand-in-hand,” she added. Based in Germany and part of the Cosnova family , essence gives you easy access to great makeup products that inspire you to express who you are with style, confidence and fun.